Kutztown University Logo
Massie, Keith R.

Massie, Keith R.

Associate Professor
Communication Studies
610-683-4382
Learning Center 110
massie@kutztown.edu
  • Degrees
    PhD, University of Utah, Communication Studies
    M.S., Illinois State University, Communication Studies
    B.S., Southern Illinois University at Carbondale, Speech Communication
    B.A., Southern Illinois University at Carbondale, Philosophy
  • Course Regularly Taught
    Intro to Social Media Theory and Strategy (SMS 101)
    Theories of Emerging and Social Media (COM 305)
    Social Media Analytics (COM/ENG 314)
    Intro to Mass Communication (COM 212)
    New Media and Communication (COM 245)
    Communication Research Writing (COM 340)
  • Background Information
    Dr. Massie currently serves as the Social Media Area Coordinator. He was the co-architect of the Social Media Theory and Strategy major and minor as well as the co-designer of the Social Media Analytics Strategic Hub (SMASH), which provides powerful technology to supplement the Social Media program. To continue learning and developing his skill sets, Dr. Massie has completed an online course from Massachusetts Institute of Technology (MIT) on Platform Strategies and a 4-day workshop at Boston University on Social Media Tools and Strategies. Additionally, he has earned a number of certificates in R Programming, Data Analysis, and Data Science online. Lastly, he is a Board Certified Social Media Intelligence Analyst through McAfee Institute.
  • Office Hours
    Term Days Start Time End Time Room Additional Information
    Spring 2024 MW 11:00AM 12:00PM LC110
    Spring 2024 MW 10:00AM 11:00AM LC110
    Spring 2024 TH 1:00PM 1:30PM LC110
  • Class Schedule
    Term Days Start Time End Time Course Location
    Spring 2024 MW 1:30PM 2:45PM SMS 380 010 LC106
    Spring 2024 TH 1:30PM 2:45PM COM 245 010 LC135
    Spring 2024 TH 3:00PM 4:15PM COM 10 030 LC113C
    Spring 2024 COM 245 810 ONLINE
    Spring 2024 SMS 390 970